The Workgroups Blog

MetaCommunications Announces New Chief Sales Officer

MetaCommunications Inc., a leader in productivity solutions for enterprise marketing and creative teams, is pleased to announce the addition of Chief Sales Officer David Lenzen to its executive leadership team. “I am very excited to see our sales team expand our customer base and grow our revenue profitably. David brings an incredible background to the …

Read More

Why 2018 Is The Year Of Employee Experience

For the last several years, Customer Experience (CX) has been top of mind for B2C (and, increasingly, B2B) marketers, with smart companies devoting time and energy to deeply understanding how to optimize each engagement a potential buyer has with their brand and create a seamless experience from first touch to last that exceeds expectations. Those …

Read More

What Do Your Employees Really Want? Get Ready To Read Their Minds

Depending on the size of your company, replacing a single employee can cost tens of thousands of dollars, according to a CAP study. While employees leave for a variety of different reasons, it usually has something to do with the organization failing to meet their needs. The key to being a successful manager who retains …

Read More

How To Improve Collaboration Between Introverts And Extroverts

Most workplace teams have a mix of introverts and extroverts who must collaborate to reach common goals. While both personality types are valuable to a team, the work style differences between introverts and extroverts can sometimes prove challenging for a team leader to balance. Introverts An introvert is someone who needs a quiet space and …

Read More

How To Take The Anxiety Out Of Your Content Review And Approval Process

When we surveyed creative and marketing leaders in the spring, almost 56% reported that effectively managing proofing, reviews and approvals of their team’s creative work was one of their key challenges. In fact, fixing their feedback loop was second only to time management on their list of major frustrations. It’s easy to understand why. Momentum …

Read More

Don’t Fear The Robot: What Automation Means For Creative Teams

What comes to mind when you hear the word automation? Manufacturing assembly lines? Self-driving cars? Those hosts from Westworld? In truth, automation is an expansive term that covers the myriad ways in which we can apply technology to existing processes and tasks to make them more efficient and cost-effective. Yes, it’s self-driving cars and voice-activated …

Read More

A Painless Project Request Process Is Only A Few Clicks Away

One pain point we often hear about when we talk to marketing and creative leaders is the inefficiency of their work request or intake process and the headaches this causes for their team members. Whether they’re serving external or internal clients (or both), getting all of the information they need to create a banner ad, …

Read More

A Cure For Your Team’s App Overload: The Single Workflow View

If you’re struggling to split your time and attention between the myriad apps required to do your daily work, you aren’t alone. New research from Harmon.ie reports that the average white-collar employee relies on at least nine separate apps as part of their personal workflow. The app fatigue caused by having to switch between these …

Read More

Is Short-Term Thinking Standing In The Way Of Your Success?

If you’re still keeping up with your New Year’s resolutions, you deserve a high five. By the time the waning days of winter roll around, most Americans have given up on those good intentions that seemed so doable on Jan 1. If you fall into the latter camp and/or are otherwise struggling to reach your …

Read More