How To Take The Anxiety Out Of Your Content Review And Approval Process
When we surveyed creative and marketing leaders in the spring, almost 56% reported that effectively managing proofing, reviews and approvals of their team’s creative work was one of their key challenges. In fact, fixing their feedback loop was second only to time management on their list of major frustrations. It’s easy to understand why. Momentum …
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Don’t Fear The Robot: What Automation Means For Creative Teams
What comes to mind when you hear the word automation? Manufacturing assembly lines? Self-driving cars? Those hosts from Westworld? In truth, automation is an expansive term that covers the myriad ways in which we can apply technology to existing processes and tasks to make them more efficient and cost-effective. Yes, it’s self-driving cars and voice-activated …
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A Painless Project Request Process Is Only A Few Clicks Away
One pain point we often hear about when we talk to marketing and creative leaders is the inefficiency of their work request or intake process and the headaches this causes for their team members. Whether they’re serving external or internal clients (or both), getting all of the information they need to create a banner ad, …
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A Cure For Your Team’s App Overload: The Single Workflow View
If you’re struggling to split your time and attention between the myriad apps required to do your daily work, you aren’t alone. New research from Harmon.ie reports that the average white-collar employee relies on at least nine separate apps as part of their personal workflow. The app fatigue caused by having to switch between these …
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An End To Adventures In Babysitting: Using Automation To Free Up Your Creative Team’s Time
“Hell is other people,” Jean-Paul Sartre famously wrote. It’s also a thought that may have crossed the minds of your designers and copywriters as they take time away from their creative efforts in order to babysit collaterals through the feedback and review process–shunting them from one reviewer to another, following up with laggards as the …
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